Which statement compels you more to purchase the product without knowing what it is?
1) “Worked as needed.”
2) “I’ve used it for years and it finally broke. I contacted the company and they sent another one, free of charge. Incredibly, with it, they also sent a showcase box that I could put the old broken one in to remember my time and connection to it.”
It’s great when what you’ve created works as needed, but what happens when it doesn’t? More importantly, are you pushing it to become something that might not work?
Innovation doesn’t happen by thinking of what’s safe, unbreakable and what removes the need of a customer service team; rather, it’s stepping away from the mundane of only being “good enough” to being “I never thought I needed this, but I’m so happy I have it now.)
Stay Positive & Yes, Even If That Something Is Only A Hammer
Photo credit
- The Best Time - November 27, 2024
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- Deciding - November 25, 2024
