Buy In: Before execution, you have to have buy in from all the right stakeholders. It might hurt your timeline to get it, but not having buy in and needing to change things down the road will hurt the timeline more.
Permission: There are two types of audiences you’re working with. Those you want permission from and those you have permission from. Be sure your ideas don’t try to impact two vastly different audiences at once.
The Ask: When in doubt, you can ask. Ask for what you need, ask about ideas outside of scope, ask about changing the timeline, ask questions that give you greater insight into your target.
Stay Positive & Questions Save More Time Than Answers Do
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Garth Beyer is a Certified Cicerone®, Senior Content Specialist at Encompass Technologies, owner of Garth's Brew Bar and a Madison-based freelance writer.
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