It’s been more than six years since I’ve been to Boston. I’m here for #INBOUND15 – a fairly large (10,000+ people) marketing conference. I stayed traditional and took a taxi from the airport to where I’m staying.
The 20 minute drive was filled with the driver telling me all about UberX: how most drivers lack insurance, how they don’t actually make much money, how so many of his taxi driving friends switched over to the darkside.
I’ll be UberXing to the conference and back to the airport when it’s time to leave. None of what he told me convinced me not to.
In his rant, he forgot to say anything that mattered to me, the customer. At the end of MY day, UberX is cheaper, so why not?
If Taxis, UberXs, anyone, really, wants to make it in business, they’ve got to consider what’s in it for the customer and not get lost in the battle of what’s in it for themselves.
Stay Positive & Brag To Your Customers, Don’t Rant To Them
Photo credit
- Get Them To Try It Twice - November 12, 2024
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