There’s no doubt you need a plan that will ensure your muse is a success.
You need to have thought through the marketing and the quality of build and the people involved.
Equally important is planning for when it doesn’t work. When someone disappoints, spec isn’t met and the cost is greater than you … planned.
Of course, you hope to spend more time reading the plan for success, but might as well know what chapter to flip to in the plan for failure to help you get back on track.
Stay Positive & Back Up The Backup Plan
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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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