Not sure what to put on a billboard? I’m sure your customers can help like the iPhone 6 users did.
When in brainstorming sessions for advertising and marketing tactics and strategies, I always ask, “how can we hold a mirror up to the consumers and have them tell their story instead of us telling ours?” Because they should be the same, right?
Another way to word it, how can we show our customers off?
Stay Positive & Much More Effective Than Trying To Show The Product Off
Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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