I’ve never understood why people write books with the purpose of offering a blanket solution or mindset for working with clients, starting a business or becoming successful. Equally so, I can’t fathom how people purchase them.
I simply can’t buy into the idea that what an author may be suggesting works for any and every situation I could find myself in.
Yet, authors sell books in the form of fake guarantees, rather, we assume there’s a guarantee that if we follow all the steps described then we will become equally successful.
False.
The books that matter, the books I can buy into are the ones that get you to think differently. Seth Godin, Tom Robbins, Gregory Berns, to name a few. They make you uncomfortable. They make you feel slightly inadequate, but feed you the motivation to be different, to claim your self-worth, to think about things differently.
The interesting angle to all of this is a book’s benefits is based on the mindset you go in with when reading it. Are you looking for safety, certainty, security? Or are you looking to be challenged, for a fresh perspective, to think about things differently?
The motto ringing true in my life recently is new is always better. New thoughts. New perspectives. New world views.
Stay Positive & It’s Not So Much What You Pick Up, It’s Why
(HT to Alex & Maggie)
- Lessons From The Presentation - November 21, 2024
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