You’re getting branded, right now, as you read this, as you think about it. You’re being branded.
What makes this worse than being spied on is that you know you’re being branded. 100 % certainty. The only guarantee this market can give you as that you’re being branded.
Every action you take, the words you share, the style you present adds to your brand.
Food for thought. Hope you’re eating right.
Yes, even food is an attribute to your brand. I will always remember the Justin’s chocolate peanut butter cups and sushi that Seth Godin had for everyone at his Pick Yourself event.
Garth Beyer is a Certified Cicerone®, Senior Content Specialist at Encompass Technologies, owner of Garth's Brew Bar and a Madison-based freelance writer.
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