There are a lot of different businesses you could be in.
Manufacturing, cosmetic, beverage, ma and pa automotive repair, and so on.
The business many forget they are in, though, is the idea business.
The business of generating fresh thoughts that connect with the target, contribute to the community and elevate the industry.
World may run on Dunkin’, but your business runs on ideas (whether they are ones that have legs or not).
Stay Positive & Keep’m Coming
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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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