1) Build your business backwards
Why do you exist? What is your mission? How can you see your mission changing from when you start it to five years from now?
2) Trash the map
But still set goals. You don’t need an exact step-by-step plan. Why? If you didn’t know already, plans change. They always change.
3) How you sing in the shower
is typically the voice that will resonate best with people. It makes you vulnerable, humble, and human. You need to have a voice that sets you apart.
I also suggest dressing the same way each day, too. Steve Jobs built his image around the black turtleneck, jeans and white shoes. Seth Godin has his bald head. And I have my hair. Here’s a good read on this.
4) Clear the fog
Be forward with potential clients and customers. Tell them exactly what you can do for them. Be sure it’s remarkable. Don’t hold back, but still find ways to go the extra-mile.
5) Wear cologne
People can smell your enthusiasm, your excitement, your passion. If you don’t have those characteristics, you’re not doing what you really love. Anyhow, a great chunk of what fills customers with joy is simply seeing you filled with it. Use them as a mirror.
6) Acquire a dislike for vanilla
Do what others are not. Try what others have not. Dream like anything is possible, because it is.
7) Don’t get attached
Be ready to change, adapt, and overcome. You can prepare for this by returning to step #1.
8) Stay Positive
It always works out. But more importantly, it always works out for those who keeping working at it.
Stay Positive & Start Incorporating These Steps Now
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