Loyalty is derived out of a promise that I’ll show up for you tomorrow, if you show up, too.
Thus, it begs the question around what you are doing when you end an email, send a customer off with their package or charge someone for their bill.
Are you signing off for the day? For that connection? For your work?
Or are you signing up to be there for them again when they need you.
Trick is, they can tell which you’re doing.
Might as well be intentional about it.
Stay Positive & Signature Here
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Garth Beyer is a Certified Cicerone®, Senior Content Specialist at Encompass Technologies, owner of Garth's Brew Bar and a Madison-based freelance writer.
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