Most marketers want to do the saying while everyone does the hearing.
Smart marketers do the hearing of what the target is saying.
Before you hit your next post, send your next tweet or email, ask yourself, “Is this what the customer wants to hear? Or is this just something I want to say?”
The impact you’ll make will leave your audience doing all the saying.
Stay Positive & Listen, Linda, Listen
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Garth Beyer is a Certified Cicerone®, Senior Content Specialist at Encompass Technologies, owner of Garth's Brew Bar and a Madison-based freelance writer.
Latest posts by Garth Beyer (see all)
- Not Much To Say - November 14, 2024
- Good - November 13, 2024
- Get Them To Try It Twice - November 12, 2024
