Teachable Moments

Teachable Moments

It seems like it would make sense to plan an hour meeting to teach a group about a project they’re lacking excellence on. Why not add more people to the meeting and teach in one swoop? Might as well order lunch and make it an event. Or …

It seems like it would make more sense to make a teachable moment in the moment. To give feedback immediately. To right the course and have the student become the teacher for others.

They call them teachable moments for a reason.

 

Stay Positive & Moments, Not Hours

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Beware The Boomerang Effect

Boomerang Effect

Burn out might occur from biting off more than you can chew, but more often than not it comes from projects that you’ve handed off that come back around for your input at the same time.

It’s mighty helpful to have a list of everything you’re working on, but it’s even more helpful to have a list of what others are working on that might be coming back to you.

Gauge how much you can handle and don’t exceed it.

 

Stay Positive & Control The Cycle

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Investing Time

Investing Time

Would you rather spend your time seeking out short cuts and cutting corners or invest it in taking a leap on creative, knowing it might not work?

Would you rather spend your time on getting certified and credentialed or invest it in building a résumé of failures and successes?

Would you rather spend your time browsing the newsfeed of every platform or invest it in connecting with someone in a meaningful way?

What we focus our attention on and invest our time in will have an exponential impact on the results we see tomorrow, next week a year from now.

Are you spending or investing?

 

Stay Positive & Might As Well Devote Yourself To It

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Concision

Concision

Concision is a fun word I heard the other day.

The point a fellow writer was making is that there’s no sense to take more words to convey a message you can use with fewer words.

With the insane attention deficit of any reader (myself included), concision pays.

And it’s easy to be concise when you’re focused on the target and less on yourself.

 

Stay Positive & There’s Little Value In Fluff

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Attracting More Of Who You Want

Attracting Customers

Sometimes more customers isn’t a good thing, especially if they’re not the customers you want.

Zappos doesn’t send out cruddy shoes, because they’re not after customers who want to burn through and return them. They offer a loyalty program, though, because its customers care about getting the right fit.

The taproom on the East side of town doesn’t discount it’s first six lines of beer because it’s after people who will talk about their beer. They know that the larger price one pays, the more likely they’ll be to talk to others about the purchase because they perceive it as more valuable.

The best thing we can do to attract more of the customers we want is to listen to what it is our customers want.

The next best thing to do is tell that story back to them. It’s a waste trying to tell a different one.

 

Stay Positive & Fill In The Blank: “People Like Us _____”

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Being Heard

Listen Up

The majority of statements don’t need a response.

Every question doesn’t need an answer.

Not every problem someone shares needs a solution.

Each proclamation doesn’t require a reaction.

Most of the time, the person just wants to be heard.

Start with what you can do to show them you’re listening.

 

Stay Positive & They’re After Empathy, Not Answers

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Two Alternatives To Shouting

Listening & Creating

The pursuit of being seen might entail networking, running Facebook ads, perfecting your pitch, crafting an elegant newsletter, and a lot of shouting.

Better, I believe to spend more time

  1. Listening to what really matters to your target so you when you whisper, they will hear you.
  2. Creating something meaningful, something that matters, something that’s so remarkable that people can’t help but share it with one another.

Being seen is great, but seeing is better.

 

Stay Positive & Don’t Wait For Hindsight

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