Hiring A-Players is much more difficult to do in a rough economy. Simple fact of the matter is that with a flipped economy, there aren’t more A-Player resumes, there’s a massive flux of C-Player resumes. (Find a longer explanation here.)
This framing doesn’t put the problem on your shoulders, it puts it on the business’s shoulders. I don’t like that. It’s not fair. Businesses shouldn’t be looking for the A-Player to higher. They should be deciding between this A-Player and that A-Player. It’s not them, it’s you (and yes, it’s me too).
In light of this, here are four steps you can take daily to become that A-Player.
1) Connect with someone every day. It can be something as little as sending a Tweet at someone or friending someone on FB who you haven’t seen in a while. Or something larger: coffee with a CEO, scheduling a tour of an agency to talk with employees or asking someone to be your mentor. As Brené Brown has said, “Connection is why we’re here. It’s what gives purpose and meaning to our lives.”
2) Blog. I can’t stress this enough. You don’t need to do it daily, although it’s likely better if you do. (It took me a year to acquire the daily habit.) If a blog is too big of a start, try journaling for five minutes. Advised by the best.
3) Know that blog or journal you started? Notice what’s happening around you and write about it. Are you a musician? Keep an ear and an eye out for what stands out most about other musicians whether it’s their actual melody or their marketing strategy. Share what you find interesting. The thing about being human is that if you find something interesting, their’s surely someone else who agrees. No matter how different it may be.
4) Be human. Seriously.
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